Collection shows examples of metal, fabric, acrylic, acetate, electroplating, silicone molding, hydraulic stamping.
I spearheaded development of materials from inspiration through to product execution.
Incubation projects with factories and vendors were initiated 10 months prior to development season.
Custom acetate developments
Innovations in dial treatments
Dial Innovation to create 3D raised effect.
Limited Edition with kinetic dial movement and production of custom kaleidoscope using same shapes from dial.
Reconstituted mineral and gem to emulate the look of real marble/granite surfaces
Color and Material Innovation on watcher straps including leather sourcing, dying, stamping, striped weave executions, silicone molding and stitching applications.
Leather innovation includes leather detailing, unique braiding, perforation with color, hardware development. Fabric innovation including sourcing fabrics not usually seen on watch straps and screenprinting.
Top ring electroplating innovation & value engineering to emulate the look and prestige of baguettes on the case
Watch concave ring and dial stamping innovation.
Electroplated top ring dial innovations carried through seasonal collection. This showed different ways color could be continued through a collection.
CNC dial with layered colored nylon dial
Mixed materials and color treatments to create a cohesive color story